Updated on:
August 26, 2025
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by Momentic
Google has made a noteworthy improvement to their automated systems that detect search spam. The most recent search spam update was in June 2024, just three months after the March 2024 spam update.
Rollout complete!
Rollout in progress!
August 26, 2025
August 26, 2025
Rollout in progress!
Below you'll get tips on what to look for, how to respond on your website, and helpful resources to improve your website's SEO and UX as it relates specifically to this Google update.
Google didn't share any specifics about what this spam update may target, they just linked to their spam update documentation (which hasn't changed since the previous spam update). We do know that it applies globally and affects search results in all languages.
Sites that violate Google’s spam policies may drop in rankings or not rank at all.
Significant ranking and visibility changes on Google Search
Review Google’s spam policies and make sure you’re in compliance.
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