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March 2022 Product Reviews Update (#3)

Search ranking algorithm update

Updated on:

September 20, 2022


by Momentic

Improvements to Google's ability to identify high-quality reviews.

Current status of the ranking update

  • Status:

    Rollout complete!

    Rollout in progress!

  • Announced by Google:

    April 8, 2021

  • Update started:

    March 23, 2022

  • Update completed:

    Rollout in progress!

Momentic analysis and first look

Below you'll get tips on what to look for, how to respond on your website, and helpful resources to improve your website's SEO and UX as it relates specifically to this Google update.

This is the third in a series of product review updates that began in April 2021: during the year prior to this update, Google updated how product reviews were ranked, prioritizing in-depth, unique and authentic content. This update builds on that work by improving Google’s ability to identify high-quality product reviews.

Types of websites affected

Ecommerce, affiliates, consumer reports, publishers, aggregators

What to look for

  • Changes in rankings, impressions, and traffic of pages that include product review content.

What to address