Updated on:
July 31, 2024
,
by Momentic
The December 2022 helpful content update improves Google's classifier and works across content globally in all languages.
Rollout complete!
Rollout in progress!
December 8, 2022
December 5, 2022
January 12, 2023
Rollout in progress!
Below you'll get tips on what to look for, how to respond on your website, and helpful resources to improve your website's SEO and UX as it relates specifically to this Google update.
The first Helpful Content Update in August 2022 only affected English-language websites. Now it applies to websites in all languages. This rollout was complete as of January 12, 2023.
Websites in any language websites with unhelpful content. The more unhelpful content a website has, the more likely you’ll notice an effect.
Significant ranking and visibility changes on Google Search
Remove unhelpful content and replace it with content meant to help users: