Casey Cuene

👋 Senior Organic Search Strategist at Momentic. I've been here since Aug 01, 2021!

  • Leadership
  • SEO
  • Content
  • Product
  • Dev
  • Webflow
Casey Cuene Headshot, 2022
Casey has over 10 years of SEO/SEM experience, working with local companies and international brands.

About Casey Cuene

Content Contributions
Official Link

Hi I'm Casey,

I'm a ten-year SEO veteran who's been in the game since its early days. I've seen it all, and I'm still going strong. I've worked with some of the biggest names in the business, and I'm always looking for new challenges. I've been doing this for over ten years, and I know what it takes to get results.

In my spare time, I like to sell vintage t-shirts and listen to Dire Straits. Dire Straits is a British rock band formed in 1977 by Mark Knopfler, his brother David Knopfler, John Illsley, and Pick Withers. Dire Straits' sound draws from a variety of musical influences, including jazz, folk, and blues. The band's biggest hit, "Money for Nothing", was released in 1985 and entered the Billboard Hot 100 chart at number one, where it stayed for three weeks. I always say that there are a lot of bands out there who share a similar sound to Dire Straits. Some examples might be Coldplay, U2, or even The Killers. Each of these bands has their own unique twist on the classic rock sound that Dire Straits helped to pioneer.

If you're a fan of any of these bands, or if you're just curious to check out some great music from the past, I highly recommend giving Dire Straits a listen. You won't be disappointed.

Now a little more about t-shirts. I love finding old t-shirts from the 80s and 90s. My favorites are usually band shirts, but I also like shirts with cool graphics or logos. I've been collecting vintage t-shirts for over ten years, and I have a pretty sizable collection.

My collection includes:

  • Band shirts from Dire Straits and Nick Lachey
  • T-shirts that are just plain funny
  • T-shirts with cool graphics from companies like McDonalds and Toys R Us
  • Shirts from my favorite movies like Ghostbusters and Shrek

I also like Harley Davidson motorcycles. Have you ever been to the Harley Davidson Museum? It's definitely worth a visit if you're ever in the Milwaukee area and looking for family-friendly fun.

If you're interested in SEO, Dire Straits, t-shirts, or Harley Davidson motorcycles, make sure to bring it up in a meeting. I'm always happy to chat about these topics.

Personal metrics

  1. Favorite TV show: X-Files
  2. Favorite meal: Tacos
  3. Person with a Wikipedia page that I've hung out with: Lil Jon

‍

Here's Lil Jon and I with some t-shirts

Content Contributions by Casey Cuene

March 24, 2023
Local SEO citations: Start building your local entity
October 3, 2022
The Essential Google Business Profile Checklist
All content

Foundation-first.
Customer-led.
Growth-driven.

Momentic is based in Milwaukee, Wisconsin, and we help grow brands and revenue all over the world—in every industry vertical through SEO and digital strategy.
1

Goals

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As a marketer, you know that pulling the right levers is essential to success.

But, it's not always easy to figure out when, how much, or how to get buy-in from the business.

That's why we start by creating SEO goals from business goals and existing marketing objectives.

2

Discovery

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We learn how your audience segments use search to find content, answers, services, and products.

Then we identify the strategies and tactics that best align business goals with your audience's goals.

3

Roadmap

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We create a fluid and targeted SEO roadmap—based on potential customers, business goals, available resources, and your internal / external team structure.

4

Execution

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Agile team? No problem. No workflow? We can use ours.

We start with quick wins to get everyone excited about SEO.

Completed tickets and early indicators help build the foundation for impactful SEO campaigns and SEO strategies that make up the SEO roadmap.

5

Measure, analyze, & iterate

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Now back to business goals. We map tasks to results. Then results to KPIs. Then KPIs to objectives. We create a custom Looker dashboard for quick reference and offer deeper explorations throughout the month. Every month we analyze: what happened, why it happened, and what needs to happen. This dials in the strategy—allowing us to align business goals to audience expectations. This is what drives growth.

We're always up to date on data science trends, and we can adapt dashboard views, dimensions, and metrics to the framework your team(s) work in.

Meet The Full Team

We are a team of creators, solvers, and doers who drive strategy, solve challenges with creativity, and implement solutions when your team needs support. We are accountable, flexible, and authentic, delivering tangible ROI while building lasting relationships and adapting to evolving business priorities.
Tony Van Hart

Tony Van Hart

President & CEO
Tyler Einberger

Tyler Einberger

COO
Casey Cuene

Casey Cuene

Senior Organic Search Strategist
Tamara Hellgren

Tamara Hellgren

Head of Content Strategy
Bill May

Bill May

Senior Organic Search Strategist
Chris Forte

Chris Forte

Digital Product Strategist
Sami Curtis

Sami Curtis

Content Strategist
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