
Tamara
September 18, 2025 1:19 PM
posted in #seo-news
Google is rolling out some significant AI-powered Chrome updates:
- Gemini in Chrome - chat with Gemini about any web page you have open (rollout starts today)
- Agentic capabilities - tell Gemini in Chrome to do stuff for you, like buy groceries (in the coming months)
- Context across tabs - Gemini can help you compare/summarize info from all your open tabs
- Find a page you visited but can't remember - Describe to Gemini the page you want to revisit (I will definitely use this)
- Works with apps too - from any web page, chat with Gemini to do stuff in Google apps like Calendar, Maps, YT
- More omni in the omnibox - AI Mode is coming to the Chrome address bar (omnibox) so you can bypass the traditional SERP more easily
- Contextual autosuggest in omnibox - when you click into the omnibox while on a web page, the autosuggest will be tailored accordingly
- More scam protection
- Better at detecting spammy/scammy notifications and requests for camera/location permissions
- AI as a password agent so you can change compromised passwords faster