Magento SEO Case Study: B2C eCommerce

Published: 
March 29, 2023
SEO Service(s)
Technical SEO, Magento SEO, Content, On-page SEO, Digital Strategy Consulting
When
2019+
Industry
B2C eCommerce
Woman purchasing items on a website with her credit card. She's really happy.

SEO Results

$1.7M
$1,700,000 in net new revenue from organic search
341%
341% increase in non-branded organic search traffic since 2018
$72K
$100,000 total SEO spend (including dev time) over 4 years
1.6K
At least 1,600% true ROI for the channel
Semrush organic search traffic estimate over time, showing fantastic growth.
Semrush organic search traffic estimate over time.

More about Momentic's SEO work with the client

We started working with the client due to a botched migration from Magento 1 to Magento 2 that happened in 2018. We were tasked initially with helping uncover and fix technical issues from the migration on top of optimizing category pages and product detail pages.

We've moved on to maintaining all of the above but have also been tasked with content creation for standalone / evergreen blog posts and other miscellaneous copywriting assignments for the website.

Over our time working with the client, sessions are revenue have seen steady growth - up over 15% in both categories in each of the past 4 years.

We're a hyper-specialized team of experienced SEOs

We're based in Milwaukee, Wisconsin, but we help grow brands and bottom lines all over the globe—in nearly every industry vertical.

Whether you're an established brand, a Series A startup, or a local business transitioning to digital, we're built to help.

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